Posted 20 hours ago

Tabuu Premium Stylish Portable Pill Case, Waterproof Daily Pill Box, Durable Stainless Steel, Keyring Or Lanyard Attachable, Medicine Storage and Vitamin Box, Perfect for Travel, Lavender

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Lucy Rout needed something stylish to keep her medication to hand. She couldn’t find it, she tells Jennifer Sieg – so she launched Tabuu herself.

My main advice would be to try not to view everything all at once, as the size and scale of what you're trying to do can seem incredibly overwhelming. If you had told me that I'd be getting a product from ideation to GTM in 3 months on a shoestring, 18 months out of major surgery – I would have laughed. Breaking things into chunks and putting one foot in front of the other really kept me going. Another message came from a dad who watched Dragons’ Den with his two daughters and wanted to show them ‘an inspiring young woman’ and teach them to believe in themselves. Lucy also received a supportive message from a breast cancer survivor who had been inspired to show her own scars after struggling with body confidence. Despite their small social media presence, Steven was keen to support the duo in improving their digital presence and made them an offer. During her time in London, Lucy actively sought out business internships at the likes of Vita Coco and served as a campus brand manager at Danone, showcasing her proactive approach to learning and development. Her adventurous spirit led her to venture into the world of water sports, where she briefly worked as an instructor in Greece. With one more pitch to go, I was excited to see who see who else would dare to tread into the Den. Manifesting positivity, dynamic duo Jayne Wallace and Grace Frost entered with their wellness business and collection of crystals, candles, and incenseOne of the reasons Lucy was looking for investment was that she was worried that someone could copy her idea. This got me thinking how can Lucy protect her product from any copiers? Whether it was holding an inconvenient bag of pills in her purse or sneaking away from the dinner table to take her medication in private, she found it troubling to find an easy way to take her medication in public. Lucy Rout had one mission when on her route to entrepreneurship: to open up conversation around medication. After being diagnosed with pancreatic cancer at the age of 25, Rout realised she wanted to pave the way for change for people who take medication each day – and soon her business was born.

Tabuu is a pill case start-up launched by Lucy Rout, a 27-year-old cancer survivor who wants to remove the stigma when it comes to taking medication in public. Beyond her impressive professional endeavours, Lucy devoted countless hours to meaningful volunteer work, immersing herself in programs like We Make Change, The Girls’ Network, and Girlguiding. As a result of this treatment, Lucy was faced with the reality of taking 20 tablets a day for the remainder of her life. However, her quest to find a pill case that resonated with her sense of style and practicality proved futile.In just two months post-launch, Lucy Rout also secured a remarkable feature on Sky News, elevating Tabuu’s status as an influential brand in healthcare. Strong Financial Foundations: I used to feel a bit anxious getting my tablets out in social settings, I had some awkward comments, you know, it just sort of wasn’t particularly enjoyable,” Rout said. “I searched the market everywhere for something a bit stylish and discreet I could carry them in.” Since graduating I've worked for Just Eat as a Digital Marketing Executive, then a Sustainability and Social Impact Brand Manager for Unilever, and now a startup development manager in Sustainability. Another way to protect her pill box is with a registered design. This will protect the appearance and design of her product. Registering your design makes it easier to prove that the design is legally yours and when you created it. The main challenges were a) budget and b) time. I decided I wanted to run everything completely bootstrapped which has certainly meant I've had to get creative to get things done. Free trials, YouTube tutorials and elbow grease have been absolutely key to getting live. On the time challenge, I've definitely had to make some sacrifices in my personal social schedule, but I like to think that seeing everything going live has made it all worth it.

In the midst of a Christmas party in 2019, Lucy received devastating news about her rare pancreatic cancer, leading her to face one of the most difficult challenges of her life. Despite being only 25 years old, she confronted this medical trial head-on, undergoing a life-altering reconstruction of her pancreatic system. While some may recognise Lucy from her appearance on Dragons’ Den or as the visionary founder of Tabuu, the inspiring story that paved the way for these accomplishments remains largely unexplored…but we’re here to change that. Lucy’s personal Health Story leads to the unique Tabuu Pill Case Business IdeaLucy’s vision for Tabuu extended far beyond commercial success; she sought to foster meaningful conversations and break the stigma surrounding healthcare. Within 48 hours of the brand’s launch, Tabuu garnered impressive media attention with a feature on Grazia. National TV Exposure: Whether taking medication for contraception, mental health, pain relief, or any of the other many reasons, it is never something you should ever be made to feel uncomfortable for doing. I want to empower people to feel unapologetic with their medication, by creating beautiful, conversation-driving cases that also provides discretion for the days you’d rather not open up,” she added.

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